So the other case study that Will McGinness from Goodby went through was the most recent Got Milk? campaign. The brief was to develop a campaign that appealed to teenagers and parents and imparted a load of ‘benefits of milk’ … Continue reading →
After Russell posted this about CAPTCHA the other day we though it was just a fluke. But imagine our amazement when this came up on our typepad….
It took 5 years to produce, but finally we’ve published the book of LOVE creative work. We’ve also put together a really nifty mail-pack that we’re sending to loads of clients. As an extra sweetener they each receive some LOVE … Continue reading →
Sex sells. It always has, and it always will. I just think this “Stainless Steel Specialist” has taken it too far. Any puns/ slogans welcomed.
Will McGinness, Creative Director of Goodby, Silverstein & Partners got the last spot at 16.50 at Click. After a long day, I didn’t envy him (and annoyingly people kept leaving during his presentation which was a bit rude). However, he … Continue reading →
Chris Colborn was the Chairperson and opening speaker at Click. His job title is Executive Vice President Creative Director at R/GA (American job titles are so much more impressive don’t you think?). His presentation was full of good stuff, but … Continue reading →
As conferences go, I thought the Creative Review 2nd Annual European Online Creative Advertising Forum (thankfully known by the shorter title ‘Click’) was pretty good. It was a bit of a bum-numbing day, due largely to the ‘tasteful’ chairs that … Continue reading →
It’s really hard taking a picture on a moving tube train. And tube journeys are boring. To fill the time, we discussed whether this ad was offensive to ‘hard of seeing’ spectacle wearers. After much (well, not that much) debate, … Continue reading →
It wouldn’t be proper if the winter season didn’t bring with it a minor hedgehog crisis. | didn’t really follow the logic when I heard it tonight on the radio, but a warmer winter/summer means the juvenile hedgehogs (yes, just … Continue reading →
Isn’t it great when advertising works? It’s now a few months since we launched our first TV campaign for Yorkshire Tea (the best tea in the universe, in case you didn’t know). Our share of the UK teabag market has … Continue reading →