Wednesday night was D&AD student workshop night.

Set up to show grads that there’s more to making it in the industry than having a devastating array of chequered shirts in their wardrobe, D&AD invited us to set a brief, and then hold a show and tell here.

Unfortunately we didn’t get a picture of the evening, but here’s an artist’s impression.

Our request was for a post-Blumenthal campaign for Little Chef, and 18 of the best young creatives around the country came in to show us what goes on in their heads. Some were from Liverpool, some from Leeds, a few from Manchester, plus a large crew from Birmingham.

Ideas included Little Chef’s short stories, sampling in festival tents, and the Little Chef character in an uncompromising position with someone who we believe was Jeremy Beadle. The standard was up there.

And it’s anyways a bonus when we learn something from the night too. Before Wednesday we were totally clueless as to what a ‘Wee Dance’ is. Now we do.

Thanks to all the students who turned up – it really  was an impressive show of work, and nice to meet such an enthusiastic bunch.