In a departure from the usual category photography, we worked with Dan Tobin Smith to produce a range of contemporary images for each of the Johnnie Walker blends, every shot hinting towards the individual character of that whisky.
What ensued was a masterclass in lighting and attention to detail. We were excited about the chance to work with such a talented photographer, and returned knowing how to paint light with a small torch (sorry to give away your secrets Dan!).
The shots are currently live in airports across Asia.
Big thanks to Dan Tobin Smith and his team, Rory, Gareth ‘G man’ Shelley, and our friends over at Diageo.