Welcome to your Friday dose of WEEK - a roundup of what's dropped in the last seven days, brought to you by the Culture & Strategy team at LOVE.
Cointreau Limited Edition Festive & Tom Ford Perfume
Cointreau are gearing up for the festive season with a limited-edition design created in collaboration with Central Saint Martins Design Laboratory. The design is based around the Greek mythological Jardin des Hespérides – a garden filled with golden apples later discovered to be oranges – symbolising the fruit’s extravagant value and taste.
Limited to 1,000 pieces worldwide, the golden bottle is topped by an ornate, perfume-inspired cap and is housed within an opulent orange box that opens to reveal a delicate illustration of the citrus fruit.
In other great looking packaging news, Tom Ford’s new fragrance ‘Lost Cherry’ has been released, the smoky pink glass and quartz red centre is as eye catching as it is beautiful.
Gamifying the Drop
The Whitney Museum’s latest retrospective “Andy Warhol—From A to B and Back Again,” has a mercy selection that can only be bought through a gamified adventure.
The limited-edition long-sleeved tees inspired by Warhol’s Camouflage series will be available for purchase after customers have picked up one of 100 maps in the shop and followed the instructions to an undisclosed location in the Meatpacking District. There, some challenges may present themselves before shoppers can officially buy the shirts, maximum two per customer, for $125.
KFC X Nigo
KFC is teaming up with Japanese streetwear designer Nigo on a KFC X Human Made limited edition streetwear collection. A behind the scenes video shows Nigo rifling through KFC’s catalogue of artefacts to find stories and designs to inform his collection.
Nigo discusses how he is usually inspired by graphics and design from 1950’s Americana and felt the Colonel’s historical designs resonated with these themes.
Gucci has opened a bookshop, nestled within their New York store, curated by Dashwood books.
Allessandro Michele, Creative Director revels in high/low mashups both cultural and fashion focused, and has incorporated several literary “shout-outs” in his collections. There were book bags with Jane Austen titles in his Fall 2017 collection and “Never Marry a Mitford” sweaters for Spring 2018.
Books in the store focus on avant-garde art and photography books, local artists, Italianate themes, and publications featuring the work of “friends of the house,” including Martin Parr, Petra Collins, and Ryan McGinley.
WEEK is compiled by LOVE’s Culture & Strategy team. Want to say hello, ask questions or challenge their cultural knowledge? Get in touch on email@example.com.