ZINE: ISSUE 25

Want to kick start that new business idea? Maybe you want to take your business next level?

Or maybe you just want to kick ass in your day job? Whatever you want to do, LOVE. Head of Strategy Neil Bennett suggests, "it's time to level up on your entrepreneurial-super-powers".

So here are the books, podcasts, and films that'll inspire you to unlock your inner Richard Branson, minus the dodgy beard and long locks.

1. Inspiring stories

‘Success leaves clues’ - Tony Robins

To power up, surround yourself with those who have done it before. Study them, learn from them, be inspired by them, do as they do.

Of course, you should 100% do this in the real world.

Who do you look up to? It could be a friend, a colleague or even a stranger.

Take them for a cuppa and ask them for advice. But as well as that, seek out inspiring stories online too.

I’d suggest ditching the mindless scrolling on Instagram for the podcast series of ‘How I built this’.

Presented by Guy Raz, he dives into the stories behind some of the world's best-known companies.

Interviewing their founders, you’ll learn all about the innovators, entrepreneurs and idealists, and the movements they built.

Each episode is 45-minutes to an hour, so perfect commute listening and like any good story, they're entertaining.

My personal favourites are: Dave Gilboa & Neil Blumenthal and how they turned a university project into the $1.2 billion brands, Warby Parker.

Learning about James Dyson’s earlier inventions - did you know he invented the ball barrow wheelbarrow- you'll also find out about Patagonia founder Yvon Chouinard and his anti-business stance.

2. Mind Hacks

‘Motivation is what gets you started. Habit is what keeps you going’ - Jim Rohn

Okay, we’re into the land of self-help here. And yes it's loaded with affirmations, source energy, vision boards, and meditation.

But when Gareth Southgate put the England team success in the world cup down to mindset, then perhaps there is something in it.

Because to step up your game in the entrepreneurial stakes, you're going to have to grow.

That starts with how you think and hacking your own brain.

You’ll need to focus because life is full of distractions. You’ll need to stay super positive because pushing yourself isn’t always easy.

You’ll need to grow your confidence because you’ll do things you never knew you could do. You get the picture.

Now there are plenty of books out there to get you going.

Want a must-read classic?

Then ‘Think and Grow Rich’ by Napolean Hill.

It’s an oldie by Napoleon Hill who interviewed the greatest entrepreneurs of the industrial age and distilled their secrets into a single book.

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Want something less hard going, more contemporary and entertaining? Then get yourself ‘You are a Bad Ass’ by Jenn Sincero.

She brings the mumbo-jumbo side of self-help back down to earth with charm and wit.

Then finally. If you want to dive straight in, get Miracle Morning by Hal Elrod.

He introduces a six-step ritual for starting off your daytime to become a morning person.

3. Selling it

‘Leaders think and talk about the solutions. Followers think and talk about the problems’ - Brian Tracy.

Ah the sound of disgust, I can hear you. "I hate sales", "I don’t like being sold to".

You need to get over this. Even if you're not a direct salesperson, you have to influence the people you work with to get what you want.

This is selling in some form.

But the good news is, you don’t have to be pushy or sleazy if you want to get what you want.

In the Psychology of Selling, Brian Tracy reframes the role of salespeople to be a problem solver.

"Position yourself as a friend, an advisor, and a teacher. Focus on helping and teaching rather than selling", he says.

From the basics to clever little tips and proven techniques, he packs the book with lots of helpful tips.

Try to introduce a different tip into how you operate every week.

You’ll soon be smashing your goals.

4. Risky business

‘Be comfortable, being uncomfortable’ - Peter Williams

Stepping up those entrepreneurial skills will mean taking some risks.

Because to set yourself apart or get ahead will inevitably mean doing what’s not been done before.

This can’t be taught. It's linked to having the inner confidence and belief that the risks are worth it.

Rather than giving you something to read, take your inspiration from films instead.

Firstly watch ‘The Founder’, which stars Michael Keaton.

It tells the story of Ray Kroc - a salesman who turned a local innovative fast food eatery into the biggest restaurant business in the world - McDonald's.

Kroc was ambitious, persistent and ruthless, but he had an idea and he was hell-bent on risking everything to make it happen.

Secondly, watch ‘The Big Short’, an Oscar winner which stars Ryan Gosling and Christian Bale.

Based around the 2008 market crash, it tells the story of a group of investors who bet huge amounts of their client’s money against the US mortgage market.

Whilst a very unconventional trade, in their research they discovered how flawed and corrupt the market was.

A thrilling lesson in how to hold your nerve.

For more ZINE takeovers, head over to @ehuplove, or if you want to say hello to Neil, drop him a line at hello@lovecreative.com