Work.
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Glenmorangie Reset
The single malt Scotch category was booming, but Glenmorangie was just one of the ‘Glens’, inconsistent and indistinctive. We saw a way to make them one-of-a-kind.
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SOL L-I-V-E FROM THE SUNNY SIDE
After finding themselves in the shadows of a certain Mexican beer giant, Sol wanted to step back into the light. We saw an opportunity to shift their status from ‘just another beer brand’ to one with bolder, brighter ideas — all while attracting a new generation of sun-worshippers.
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One by Penfolds x Nigo
Penfolds had a new creative muse and an ambitious global wine release on the horizon. We saw one way to get the product and partnership straight on the new luxurian’s radar.
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PLANET ARDBEG
Following a successful foray into B-movies, Ardbeg were looking to bring the brand’s signature smoky weirdness to another famous subculture. We saw an opportunity to create a whole new planet.
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