We worked with Ketel One to share their values with consumers via the Ketel One Vodka Kitchen pop-up. People were invited to sit round the table together to hear stories of craftsmanship, fresh ingredients and the Nolet family, distillers since 1691. Best of all, they got to make their own Bloody Marys.
The two installations, one for The Folly (above) and a pop-up at Taste London (below) centred around creating a dutch ‘Vodka Kitchen’ experience where consumers were invited to sit around a kitchen table and hear about the fascinating stories behind the brand, whilst creating their very own Bloody Mary’s under the guidance of Ketel One ambassadors. Designed as a kit of parts for roll out, the idea is now heading out across the World.